aTypical Joe: a gay New Yorker living in the rural South

 

Friday, April 28, 2006

Firefox Flicks

Hasbro’s Monopoly made the NYTimes, but it feels gimicky to me. Swell, we get to vote. I can’t say I much care.

Firefox Flicks on the other hand, now that’s interactivity:

Project Description
Create a 30-second ad, in any style (live action or animated,) that brings Firefox to life for the millions of Web users who have yet to discover Firefox and the better Web experience it delivers.

Project Summary
Mozilla seeks to expand awareness of Firefox among a broader audience for Web browsers: mainstream consumers who may have little knowledge of the value proposition for Firefox. To help increase awareness of Firefox among this target audience, Mozilla would like to produce a high-quality, innovative 30-second ad that introduces Firefox to mainstream Web users.

In line with its history and orientation, Mozilla is opening up the creation of its initial advertising creative to film/TV/advertising/multimedia professionals, students and aspiring pros as part of the Firefox Flicks Ad Contest.

View, rate and email the flicks by my post popular, most recent, or most viewed. Download or comment on them and link to or embed them in your website…

LATER: CALL ME OUT OF TOUCH! I find out and post about Firefox Flicks the day after the winners are announced. Or maybe they do need better PR.

Next entry: Ads work, warnings don't Previous entry: Hasbro's Monopoly Here & Now
 

Recent Posts

Please leave a comment