aTypical Joe: a gay New Yorker living in the rural South
Thursday, March 30, 2006
Advertising is in the toilet
Remember chic bathrooms in New York? I do. (None here.) They were often ad filled. 
AdFreak found one in Germany where a newspaper’s urinal mirrors deliver ‘the truth’:
We’ve got a urinal theme going this morning. First we looked at Brazil’s urinal soccer games. Now we see that the newspaper Bild has installed tilted mirrors above urinals in Germany, more or less forcing men to contemplate their masculinity while taking a leak. The headline on the mirrors delivers the newspaper’s brand message while at the same time insulting the viewer (or at least the less-endowed viewer): ”Nothing is harder than the truth.”
And in other urinal news, Falcon Waterfree Technologies got a million dollars in the Department of Defense spending bill signed by President Bush last December for a Waterfree Urinal Conservation Initiative.
